- Content Lab
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- The Content Lab Vol. 001
The Content Lab Vol. 001
At the Content Lab, every day you’ll be receiving a daily LinkedIn post idea in the form of a question, as well as a fill-in-the-blank template for your post.
Your daily LinkedIn post idea, by The Content Lab
Question: What gave you the “spark” to start your business?
Post Template:
[First 1-2 sentences]
Hook
I still remember the moment—[insert feeling, thought, or visual image].
Example:
Sitting in my car after work, hands on the wheel, realizing I didn’t want to go back the next day.
____
[Next 1-2 sentences]
Tease
It made no sense to do so at the time—[insert quick scenario: the job, the environment, the pressure].
Example:
I had just paid off my student loans and still decided to start a new company.
Value/Body
But underneath the surface: [insert outcome, misstep, or realization].
Example:
I felt boxed in. I wanted to build something that was actually mine.
___
[Last 1 sentence]
Call to Action
Invite your audience into the conversation. Make it feel like a shared experience.
Example:
What was a moment that pushed you from comfort to action?
___