The Content Lab Vol. 006

At the Content Lab, every day you’ll be receiving a daily LinkedIn post idea in the form of a question, as well as a fill-in-the-blank template for your post.

Your daily LinkedIn post idea, by The Content Lab

Question: Why will your prospects’ alternatives not solve their problem?

Post Template:

[First 1-2 sentences]

Hook

I still remember the pitch these clowns delivered —[insert visual or red flag].

Example:
They promised “10x scale” with “zero risk”... without once mentioning how they’d fix the broken data underneath.

____

[Next 1-2 sentences]

Tease

It wasn’t about metrics or money—[insert background].

Example:

They were just reflecting on a conversation we had six months ago.

Value/Body

What they missed was—[insert key flaw or blind spot].

Example:

Because it’s not about more features, it’s about the right foundation.

___

[Last 1 sentence]

Call to Action

Invite your audience into the conversation. Make it feel like a shared experience.

Example:

What’s the wildest pitch a competitor of yours has made?

___

{Insert relevant image}

Missed our last LinkedIn post idea? It’s worth scrolling back for.