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- The Content Lab Vol. 041
The Content Lab Vol. 041
At the Content Lab, every day you’ll be receiving a daily LinkedIn post idea in the form of a question, as well as a fill-in-the-blank template for your post.
Your daily LinkedIn post idea, by The Content Lab
Question: Recent Launch Post?
Below is a rough example of what a post could look like for this prompt. Feel free to edit it to reflect your own experience.
Post Template:
Hook:
About a week ago, I saw one of the dopest GTM motions capturing the momentum from a Series A announcement.
Tease:
Clarify is an autonomous CRM designed to unify go-to-market tools and workflows.
Basically a self-driving CRM for modern go-to-market teams.
Last week, Austin, the company’s co-founder, announced that the company was coming out of stealth and had raised $22.5M in Series A funding.
Value:
The launch/fundraise post hit on:
1/ The story behind the product, how it came to be to pull the reader in to the human element of building Clarify.
2/ Outlining who Clarify aims to serve and how they’re doing so.
3/ The most genius part was that they tagged a bunch of different VCs who invested in the company, as well as their own teammates, so they could get them to like, comment, and repost.
But it didn’t stop there. The very next day, Austin announced that they were officially on Product Hunt with a CTA to check them out. Subtle nothing too salesy.
2 days later, Austin walked us through the journey that led them to this raise. The constant iteration, the sleepless nights, the incredible teammates.
CTA:
Austin, Chris, and the Clarify team didn’t let the incredible momentum that comes with a series raise go to waste. Major props to the team 🫡
Missed our last LinkedIn post idea? It’s worth scrolling back for.